Así se ha convertido Cerberus en la mayor inmobiliaria española (Voz populi)

Así se ha convertido Cerberus en la mayor inmobiliaria española (Voz populi)

Si está pensando en comprarse una casa en los próximos meses, por estadística lo más probable es que se la venda Cerberus. Este fondo norteamericano es uno de los que aterrizó en España en plena crisis financiera (entre 2010 y 2012) con el objetivo de quedarse bancos e inmobiliarias, como ha hecho en otros países. Lo primero no le salió tras algunos intentos con las antiguas cajas. Pero la conquista del ladrillo le ha ido mucho mejor: controla más de 50.000 millones en activos y acaba de protagonizar la segunda mayor operación de los últimos años en el sector inmobiliario español.

Los que conocen bien a Cerberus definen a este fondo como meticuloso, agresivo en las negociaciones y persistente. Esta última cualidad la ha demostrado con una paciencia a prueba de bombas buscando grandes operaciones en España durante años, hasta que acaba de salirle la compra de ladrillo de BBVA. Es hasta ahora la mayor adquisición en España, que le va a costar 4.000 millones de euros, con la financiación de Morgan Stanley.

Hay cinco figuras clave en esta operación dentro del fondo: Frank W. Bruno, uno de los principales directivos a nivel mundial del fondo; Lee S. Millstein, otro directivo clave de Cerberus, que lleva años supervisando el negocio en España; Manuel González-Cid, asesor senior del fondo y exdirector financiero de BBVA, y su equipo; David Teitlebaum, jefe del fondo en Europa; y Daniel Dejanovic, responsable del negocio inmobiliario en Europa.

El factor Aznar Jr.

También han participado, aunque en menor medida, Carlos Abad, presidente de Haya Real Estate, la inmobiliaria de Cerberus en España; Juan Hoyos, expresidente de McKinsey en España; John Snow, presidente de Cerberus, quien se reunió con el presidente de BBVA, Francisco González, para proponer la operación; y José María Aznar Botella, hijo del expresidente del Gobierno. La historia de este fondo en España ha estado vinculada en los últimos años al fichaje de Aznar Jr., al menos desde el punto de vista mediático. Los financieros que han trabajado con él lo definen como un “buen profesional” clave en la trayectoria del fondo en España.

Tanto Hoyos como Aznar sí que fueron claves en la primera gran operación de Cerberus en España, en 2013, con la compra de Bankia Habitat, en el ‘Proyecto Plataforma’. Fue una compra que revolucionó al sector y dio pie a otras operaciones parecidas, como la venta de Altamira, Servihabitat y Anticipa.

A diferencia de lo que hizo con BBVA, la operación de Cerberus con Bankia no fue de compra de activos, sino su gestión Con otras operaciones parecidas, el fondo asume el control de la plantilla y la administración y venta de deuda y activos adjudicados, a cambio de comisiones de gestión. Bankia Habitat se convirtió en Haya Real Estate y posteriormente amplió su perímetro tras aliarse a Sareb, Cajamar y, este mismo año, Liberbank. Estos pactos supusieron un desembolso de unos 500 millones por parte de Cerberus. Sumados a los 4.000 millones de BBVA y a diversas compras de carteras, la cifra total sobrepasa los 5.000 millones.

El resultado de esta estrategia es que Haya Real Estate ha alcanzado un volumen de gestión de más de 40.000 millones, cuenta ya con casi 700 empleados y obtuvo un resultado (en 2016) de 31 millones.

Cerberus ha invertido más de 5.000 millones en el ladrillo español durante la crisis

Las redes de Cerberus en España no acaban ahí: tiene una gestora de deuda morosa, Gescobro; una firma de titulizaciones, Haya Titulización; una participación en otra gestora de deuda bancaria, Hipoges, que negocia vender a KKR; y decenas de sociedades donde guarda los activos inmobiliarios. Por si fuera poco, a esta lista podría sumar pronto la promotora Inmoglaciar, como adelantó este medio.

Y todo es sólo una de las aristas de Cerberus en España, más allá de grandes participaciones empresariales como la de Renovalia, actualmente a la venta. Operaciones como la de BBVA reflejan que fondos como éste siguen muy interesados en España, a pesar de las incertidumbres generadas por Cataluña. Y más allá del dinero extranjero que traen, deben ser vistos como nuevos jugadores influyentes capaces de mover mercados como el inmobiliario. Han venido para quedarse. Al menos un tiempo.

31 comentarios sobre “Así se ha convertido Cerberus en la mayor inmobiliaria española (Voz populi)

  • el enero 9, 2019 a las 8:02 am
    Permalink

    I just want to mention I am newbie to weblog and absolutely liked your website. Almost certainly I’m want to bookmark your site . You really have really good articles and reviews. Thanks a lot for sharing with us your webpage.

  • el enero 14, 2019 a las 3:58 am
    Permalink

    Kurye olarak hizmet veren kişiler, bulundukları lokasyondaki her adrese en kısa sürede ulaşma yolunu bilirler. Üstelik verilen bu görevi hava, trafik ve buna benzer diğer olumsuz şartlardan etkilenmeden yerine getirirler. Yani iş hayatı başta olmak üzere hayatın hemen her alanında önemli görevleri üstlenebilir ve başarıyla yerine getirebilirler. Özellikle büyük şehirlerdeki trafik kaosu ve adres konusundaki karmaşa göze alınırsa, kurye hizmetlerinden faydalanmanın bazı durumlarda zorunlu hale geleceği anlaşılabilir. Örneğin İstanbul’un bir noktasından diğer bir noktasına acil şekilde önemli bir evrak ulaştırmak gerektiğinde ya da hastanızın ihtiyacı olan ilacı acil ve güvenli bir şekilde ulaştırmak gerektiğinde, İstanbul moto kurye hizmetimizden faydalanarak sorununuza çözüm üretebilirsiniz.

  • el enero 30, 2019 a las 7:53 pm
    Permalink

    Hey there! I’ve been following your website for some time now and finally got the courage to go ahead and give you a shout out from Huffman Texas! Just wanted to mention keep up the fantastic work!

  • el enero 31, 2019 a las 2:06 am
    Permalink

    Hello there. I found your web site by means of Google even as looking for a similar subject, your web site came up. It looks great. I’ve bookmarked it in my google bookmarks to visit then.

  • el enero 31, 2019 a las 2:23 pm
    Permalink

    I have realized some new things from your internet site about pc’s. Another thing I have always imagined is that laptop computers have become an item that each residence must have for a lot of reasons. They supply you with convenient ways in which to organize homes, pay bills, shop, study, listen to music and even watch tv shows. An innovative solution to complete every one of these tasks has been a notebook. These computer systems are portable ones, small, effective and easily transportable.

  • el febrero 1, 2019 a las 6:43 pm
    Permalink

    Unquestionably believe that which you said. Your favorite reason seemed to be on the internet the easiest thing to be aware of. I say to you, I definitely get irked while people think about worries that they plainly don’t know about. You managed to hit the nail upon the top and defined out the whole thing without having side-effects , people can take a signal. Will probably be back to get more. Thanks

  • el febrero 2, 2019 a las 5:02 pm
    Permalink

    You are my inhalation, I possess few web logs and occasionally run out from post :). “‘Tis the most tender part of love, each other to forgive.” by John Sheffield.

  • el febrero 5, 2019 a las 5:02 am
    Permalink

    But wanna comment on few general things, The website design is perfect, the articles is rattling good : D.

  • el febrero 5, 2019 a las 11:57 am
    Permalink

    You have noted very interesting details! ps nice site.

  • el febrero 6, 2019 a las 5:34 pm
    Permalink

    Pretty nice post. I simply stumbled upon your blog and wanted to mention that I have really loved browsing your blog posts. After all I’ll be subscribing for your rss feed and I’m hoping you write again soon!

  • el febrero 7, 2019 a las 1:32 pm
    Permalink

    Hello, i feel that i noticed you visited my site thus i came to “go back the favor”.I’m trying to to find things to improve my website!I suppose its ok to use a few of your ideas!!

  • el febrero 8, 2019 a las 2:00 am
    Permalink

    Unquestionably consider that which you stated. Your favorite reason appeared to be at the web the simplest factor to understand of. I say to you, I certainly get irked while folks consider concerns that they just don’t recognize about. You managed to hit the nail upon the top and defined out the entire thing with no need side-effects , other folks can take a signal. Will likely be back to get more. Thanks

  • el febrero 14, 2019 a las 11:25 pm
    Permalink

    Just a smiling visitant here to share the love (:, btw great design. “Justice is always violent to the party offending, for every man is innocent in his own eyes.” by Daniel Defoe.

  • el febrero 15, 2019 a las 12:56 am
    Permalink

    Some really good information, Gladiola I observed this. “A kiss is a lovely trick designed by nature to stop speech when words become superfluous.” by Ingrid Bergman.

  • el febrero 15, 2019 a las 4:40 pm
    Permalink

    An interesting discussion is value comment. I feel that you should write extra on this subject, it may not be a taboo topic however typically people are not sufficient to speak on such topics. To the next. Cheers

  • el febrero 15, 2019 a las 10:07 pm
    Permalink

    As I website possessor I believe the content material here is rattling magnificent , appreciate it for your efforts. You should keep it up forever! Good Luck.

  • el febrero 16, 2019 a las 1:30 am
    Permalink

    Hi there! This is my 1st comment here so I just wanted to give a quick shout out and say I truly enjoy reading your blog posts. Can you suggest any other blogs/websites/forums that cover the same subjects? Thank you!

  • el febrero 16, 2019 a las 12:34 pm
    Permalink

    Perfectly written subject material, thank you for selective information. “The bravest thing you can do when you are not brave is to profess courage and act accordingly.” by Corra Harris.

  • el febrero 16, 2019 a las 12:44 pm
    Permalink

    I was studying some of your content on this website and I think this web site is real informative! Keep on posting.

  • el febrero 16, 2019 a las 7:53 pm
    Permalink

    Thank you for the sensible critique. Me & my neighbor were just preparing to do a little research on this. We got a grab a book from our local library but I think I learned more from this post. I am very glad to see such excellent info being shared freely out there.

  • el febrero 17, 2019 a las 1:03 am
    Permalink

    Thank you a lot for giving everyone an extraordinarily pleasant possiblity to read from here. It can be so beneficial plus packed with amusement for me personally and my office co-workers to visit the blog at the very least 3 times every week to find out the new items you will have. And lastly, I’m so certainly contented with your dazzling tricks served by you. Some 1 areas in this posting are definitely the most beneficial we have all had.

  • el febrero 17, 2019 a las 1:16 am
    Permalink

    We’re a bunch of volunteers and opening a brand new scheme in our community. Your website provided us with helpful info to paintings on. You have done a formidable task and our entire group will likely be thankful to you.

  • el febrero 17, 2019 a las 11:15 am
    Permalink

    You made some nice points there. I looked on the internet for the topic and found most people will approve with your blog.

  • el febrero 17, 2019 a las 11:43 am
    Permalink

    I was wondering if you ever thought of changing the page layout of your site? Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with it better. Youve got an awful lot of text for only having one or 2 images. Maybe you could space it out better?

  • el febrero 17, 2019 a las 3:39 pm
    Permalink

    Thanks for helping me to acquire new suggestions about computer systems. I also contain the belief that certain of the best ways to keep your notebook computer in prime condition is a hard plastic-type material case, or maybe shell, that fits over the top of one’s computer. A majority of these protective gear are usually model specific since they are manufactured to fit perfectly within the natural outer shell. You can buy them directly from owner, or via third party places if they are available for your mobile computer, however not every laptop will have a cover on the market. Once again, thanks for your recommendations.

  • el febrero 18, 2019 a las 1:16 am
    Permalink

    Hi are using WordPress for your site platform? I’m new to the blog world but I’m trying to get started and set up my own. Do you need any coding expertise to make your own blog? Any help would be really appreciated!

  • el febrero 18, 2019 a las 1:49 am
    Permalink

    You really make it seem so easy along with your presentation but I in finding this matter to be really something which I feel I would by no means understand. It seems too complex and extremely extensive for me. I am having a look forward to your next post, I’ll try to get the dangle of it!

  • el febrero 18, 2019 a las 7:30 am
    Permalink

    I do accept as true with all the ideas you have presented for your post. They’re very convincing and will certainly work. Nonetheless, the posts are too short for starters. May you please extend them a bit from next time? Thank you for the post.

  • el febrero 18, 2019 a las 12:06 pm
    Permalink

    I was more than happy to seek out this web-site.I wanted to thanks to your time for this glorious learn!! I definitely having fun with every little bit of it and I’ve you bookmarked to check out new stuff you blog post.

Deja un comentario

Tu dirección de correo electrónico no será publicada.

Este sitio web utiliza cookies para que usted tenga la mejor experiencia de usuario. Si continúa navegando está dando su consentimiento para la aceptación de las mencionadas cookies y la aceptación de nuestra política de cookies, pinche el enlace para mayor información.plugin cookies

ACEPTAR
Aviso de cookies